James O'Brien

Freelance Writer

As a journalist and writer in the branded content space, James O'Brien covers business, technology, social media, marketing, film, food, wine, writing and news. The Nieman Journalism Lab has called his work in the custom content space "sponsored content done right." He has written for major regional newspapers, and he has managed and edited established, startup and turnaround newsrooms in varied markets, from community papers to major-city dailies. He consults for firms and businesses — startups to seasoned — on the creation of effective content strategies and the establishment of practical editorial calendars for enacting them. O'Brien holds a Ph.D. in Editorial Studies from the Editorial Institute at Boston University, where he researched and edited Bob Dylan's other-than-song writings. He is engaged in a bibliography for Oxford University Press, covering writings about filmmaker John Cassavetes. He is the author of "The Indie Writer's Survival Guide." His short stories and poetry are published in numerous journals and magazines.

Articles by James O'Brien

Optimizing the Equipment Lifecycle: Monitoring and Data Give Hardware a New Edge

By James O'Brien

Longstanding approaches to equipment lifecycle models are transforming due to the power of predictive analytics and real-time monitoring. Read More

By James O'Brien
Freelance Writer

June 17, 2016

CIOs Embrace a New Mobile Solution for Airline Wi-Fi

By James O'Brien

With the new era of satellite Wi-Fi close at hand, airline CIOs need to decide what exactly the in-cabin mobile solution can offer. Read More

By James O'Brien
Freelance Writer

June 15, 2016

WWDC Keynote to Stream From Apple’s Annual Conference

By James O'Brien

Apple's annual Worldwide Developers Conference will live stream the event's WWDC keynote address from San Francisco on June 13. Read More

By James O'Brien
Freelance Writer

June 9, 2016

Dell Unveils Water-Based Cooling System for Hyperscale Data Centers

By James O'Brien

Last week, Dell unveiled a new water-cooled custom server system intended to augment hyperscale data centers with greater efficiency. Read More

By James O'Brien
Freelance Writer

June 8, 2016

New Texas Supercomputer Will Rival Nation’s Most Powerful System

By James O'Brien

The University of Texas unveiled plans for a new supercomputer that will perform at levels matched only by the U.S. government's most powerful system. Read More

By James O'Brien
Freelance Writer

June 7, 2016

FleetCor’s Move to IBM Cloud Signals New Era of Hybrid Leadership

By James O'Brien

Corporate payment card giant FleetCor has inked a deal to move its data infrastructure to IBM's cloud. Read More

By James O'Brien
Freelance Writer

May 27, 2016

Bimodal IT in the Future of the Enterprise: Pros and Cons of a Controversial Model

By James O'Brien

Should enterprises adopt or avoid the bimodal IT model? The answer requires a fresh look at the pros and cons of the scenario. Read More

By James O'Brien
Freelance Writer

May 27, 2016

Assisted Branch Channels: Boosting User Experience at the Bank

By James O'Brien

For banks, there has seldom, if ever, been a more important moment to boost the roles of assisted branch channels with the help of data. Read More

By James O'Brien
Freelance Writer

May 25, 2016

Chromebooks Edge Past Macs in U.S. Notebook Computers Market

By James O'Brien

Notebook computers carrying Google's Chrome operating system outshipped Apple's OS X models in the United States in the first quarter of 2016. Read More

By James O'Brien
Freelance Writer

May 24, 2016

New Routing Network Platform: Facebook’s Urban Wireless Project Gets a Flexible Toolkit

By James O'Brien

Facebook this month announced Open/R, a new platform to help manage and improve its wireless routing network. Read More

By James O'Brien
Freelance Writer

May 18, 2016