Ignacio M Sierra Ruiz

World Wide Innovation Program Manager (Augmented Reality), IBM TSS

Ignacio has worked close to 16 years in Services and Maintenance Business, Support, Proactive Service Management and emerging technology management at TSS. Ignacio's current role focuses on adoption and implementation of Augmented Reality cross IBM platforms and Geographies. He envisions Augmented reality and immersive technologies as next digital transformation revolution.​​​​​​​