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Herb Hernandez
Global Product Marketing Leader, IBM Digital Workplace Services
Herb Hernandez is a marketing professional with over 25 years of experience across both services and hardware. In his current role, Herb leads a global marketing team supporting IBM Digital Workplace Services business. Herb has a BA in Psychology and Philosophy from Northwestern University and an MBA in Marketing and Organizational Behavior from the University of Michigan's Ross School of Business. In his spare time, Herb enjoys spending time with his family (including three rescue dogs), training for obstacle course races and beer tasting at the local breweries.
Articles by Herb Hernandez
Digital Workplace Services hits the ground at IBM Think 2019
The development of a digital workplace strategy can be a tall order for organizations looking to embrace new technologies without sacrificing productivity and… Read more
By Herb Hernandez
Global Product Marketing Leader, IBM Digital Workplace Services
January 4, 2019
You asked for it! How IBM just made it easier for companies to manage Mac deployments
Setting up new enterprise systems or devices tends to play out as a story of the best and worst of times. The best of times: better user experiences, increased… Read more
By Herb Hernandez
Global Product Marketing Leader, IBM Digital Workplace Services
November 8, 2018
Webcast: What’s next for the enterprise help desk?
Listen as IBM Digital Workplace Services experts Niki McKenna and Steve Nekolaichuk discuss the ongoing evolution of enterprise managed IT service desks. The… Read more
By Herb Hernandez
Global Product Marketing Leader, IBM Digital Workplace Services
October 19, 2018
How workspace as a service helps CIOs sleep at night
Given we’re squarely in the as-a-service era, it was only a matter of time before workspace-as-a-service would come of age. With all the changes in the workplace—from… Read more
By Herb Hernandez
Global Product Marketing Leader, IBM Digital Workplace Services
September 6, 2018
Just in: The top sessions to book at VMworld 2018
VMworld 2018 promises to be power packed event which will bring to you four days of innovation to accelerate the journey to a software-defined business—from… Read more
By Herb Hernandez
Global Product Marketing Leader, IBM Digital Workplace Services
August 21, 2018
Why CIOs worldwide are ramping up AI service desks
Dez Blanchfield hosts Piero Chiodo, VP of IBM Workplace Support Services, for an animated conversation about Piero’s personal and professional experiences.… Read more
By Herb Hernandez
Global Product Marketing Leader, IBM Digital Workplace Services
July 5, 2018
AI help desks are set to trend at Knowledge18 conference
AI help desks powered by IBM Watson are helping IT teams transform service. Find out how. Read more
By Herb Hernandez
Global Product Marketing Leader, IBM Digital Workplace Services
April 26, 2018