Tag Archive for: CRM

Data Is Key to Understanding Customer Needs, Survey Finds

By Joe Hewitson

Enterprises need to invest more in technologies that allow them to understand customer needs through data, a new study suggests. Read More

By Joe Hewitson
News Writer

May 3, 2017

IT Budget Planning Is More Complicated Than It Used to Be

By Chris Nerney

When IT budget planning, CIOs must consider the technology and support needs of the entire enterprise — even if business units are buying their own tech. Read More

By Chris Nerney
Freelance Writer

November 2, 2016

Cognitive Systems Have the Power to Improve Technical Support

By Kendra Gullette

Call centers have a reputation for unsatisfactory customer service. Can a call center powered by cognitive computing improve its image? Read More

By Kendra Gullette
Global MTSS-MVS Offering Deployment Leader, IBM

September 29, 2016